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How Alternative Proteins Can Support the Animal Agriculture Industry:

           Speaker Renée A. Vassilos at 2019 NIAA Annual Conference in April

NIAA News Release, March 11, 2019 - A featured speaker at the NIAA 2019 Annual Conference, to be held April 8-11 in Des Moines, Iowa, may sound a little provocative, but she has a very positive perspective.

“What I care about most is the profitability of farmers and ranchers,” says Renée A. Vassilos, an Agricultural Economist with Banyan Innovation Group, who will be a featured speaker at the continental breakfast on Wednesday, April 10th.

Her presentation, titled How Alternative Proteins Can Support the Animal Agriculture Industry fits into the Conference theme of Animal Agriculture - Innovation, Technology & Consumer Engagement by focusing on how the newest, most touted technology innovation, alternative proteins --- from insects to legumes to cell cultures--- are not something to view as a replacement for animal proteins, but just another competitor in a huge global protein market.

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For the agenda, please click HERE. To register click HERE. For hotel information, click HERE.

One Health — A Common Language

Click here to watch the full 3:09 video

Why so much gets lost in translation between consumers and animal health and how one company fosters the


Antibiotics use, food safety and sustainability. All are important to consumers, and all relate to animal welfare.

Dr. Judson Vasconcelos, head of Merck Animal Health Veterinary and Consumer Affairs, says farmers and

ranchers increasingly receive questions about these topics and how food animals are raised. That’s not surprising,

as less than two percent of the nation’s population is employed in agriculture.

“One of the things we’ve noticed is that we don’t really have a common language or different tools that can help

them to have that conversation that helps them explain what they do,” Vasconcelos says. “There’s a lot of

information out there, and it’s confusing.” That’s why Merck Animal Health developed important resources for

both producers and consumers, to help translate production practices. A key point of information: antibiotics use.

Click here for the full press release

Downloadable tools have been developed to support producers engaging around antibiotic use. A powerful guide covering 4 tips for advocating around antibiotics is available for individual or organizational/association use, and a library of antibiotic-focused social media images are also available. These images can be easily integrated into social platforms of all kinds to amplify one of the most important health issues of our time, using #antibioticresistance and #onehealth as key hashtags. These tools were funded in part by the beef checkoff.

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The Latest NIAA Proceedings & White Papers!

Annual Conference

Livestock Traceability:

Opportunities for Animal Agriculture (2018)

Strategy Forum on Livestock Traceability
Antibiotic Symposium 

New Science and Technology Tools for Antibiotic Stewardship

Proceedings ProceedingsProceedings 
White Paper White Paper White Paper
Traceability Workshop White Paper 

Welcome to Our Newest Members!

Commercial Organizations

State Level Individual Members
Engormix S.A.
Dairy Farmers of Wisconsin  Mr. Eric Vinton 
 North Carolina Dept. of Agriculture Dr. Randy Berrier
American Angus Assoc.
Cornell University Mr. Neil Hammerschmidt
National Renderers Assoc.
Professional Dairy Managers of PA
Mrs. Summer Stoffel
United Producers, Inc.
Ohio Dairy Producers Association
 Dr. Kerry Keffaber
Datamars, Inc.
VA Dept. of Ag./Animal Food & Industry 
 Mr. Robert Kleemeier

Arizona Department of Agriculture
Mr. Robert Foster

North Carolina Dairy Association  
Mr. Roger Allbee

Ohio Pork Council honors

Dr. Tony Forshey

with the 

2019 Friends of the Ohio Pork Industry Award

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The Proceedings are now available from the 2018 Antibiotic Symposium
Please click HERE

Please click here for the

2018 Livestock Strategy Forum
White Paper

Videos - 2018

One Health Series on Antibiotics

 Mark Gardiner
 Dr. Randall Spare
 Dr. Tim LaPara
 Dr. Steve Solomon
 Dr. Justin Welsh
 Jereon van de Ven
 Dr. Bob Smith
 Dr. Laura Kahn 
 Antibiotic Symposium Compilation

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