GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good. Since then, it has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity.
Whether it’s making someone smile, helping a neighbor or stranger out, showing up for an issue or people we care about, or giving some of what we have to those who need our help, every act of generosity counts and everyone has something to give.
In an era of global crisis and disconnection, we need new rituals to connect us. As the world's largest giving movement, we believe we can go further, faster.
GivingTuesday strives to build a world in which the catalytic power of generosity is at the heart of the society we build together, unlocking dignity, opportunity and equity around the globe. We believe that generosity leads to greater civic participation and other pro-social behaviors.
The mission is to build a more just and generous world.